Saturday, July 31, 2010

How can New Zealand english language schools recruit more Japanese students?





Japanese Student - Buyer Behaviour
– New Zealand


Learn how Japanese students purchase international education

By JapaneseCustomer.com





Over View


● Qualitative research

● Behaviour insights across eleven critical decision areas

● Ten point customer profiles developed for each visa class

● Includes findings, interpretation & recommendations



" How do Japanese students evaluate education in
New Zealand ?"



Editorial Reviews

"New Zealand is a major player in International education delivery.
JapaneseCustomer.com using qualitative research has undertaken a detailed analysis of the buyer behaviour characteristics of Japanese students in the New Zealand education market. The research covered four visa types & four education sectors. Reveals the selection criteria students use when selecting a school. An important reference tool for marketers wanting to better understand customer needs & preferences."




Book Description:

Qualitative research detailing Japanese students in New Zealand.


Readership:

● Government ● Education institutions ● Third party suppliers ● Employers



Special Features:

● In depth interviews with 31 Japanese students in Japanese, results in English
● Findings broken down by visa type
● 37 charts & 41 references to current articles



Product Details:

Title: Japanese Student - Buyer Behaviour – New Zealand

Format : E- Book
Publisher: JapaneseCustomer.com
Language: English
ISBN -13: 978-0-9580582-7-8


Payment: PayPal
Order: Only available online at www.japanesecustomer.com



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